Meet the team​

We are a dedicated team of tech builders and changemakers, working together to transform the food system. At FarmYields, we combine innovation and purpose to connect farmers, markets, and communities through fair, transparent, and sustainable trade.

Meet the team

We’re a dedicated team of tech builders and changemakers—developers and management leaders—working together to transform the food system. At FarmYields, we combine innovation and purpose to connect farmers, markets, and communities through fair, transparent, and sustainable trade.

Jennifer is an experienced investment banker/consultant, impact investor and social entrepreneur having invested her own capital in start up social enterprises in the UK, Europe and Asia since 2013. She is a passionate advocate of inclusive and sustainable livelihood projects as means to eradicate poverty. She founded FarmYields Inc. to create a holistic solution that enables food security through digital transformation, education and community building. Her vision is to have equitable prosperity for healthy people and planet.

Jennifer Viloria

President & Founder

Mel has over 10 years of experience as a development practitioner. After working as Senior Program Officer at the Ramon Aboitiz Foundation Inc, he co-founded KA.T.ON to address public school dropout in the Philippines and become a development consultant to various organisations. He obtained his master in Global Development and Education from the University of Leeds under the British Chevening Scholarship, and is an alumnus of Global Shapers Community of the World Economic Forum.

Mel Yan

Chief Operating Officer and Head of Business Development, Co-Founder

Jess is an experienced coordinator and has vast experience in organizing people-centric events such as community and outreach programs and volunteer campaigns. Her experience and involvement in community-based activities enhanced her capacity to work with the underprivileged. These experiences combined with her IT skills help her build programs that open opportunities for the underprivileged. She co-founded FarmYields and is working as the Operations Officer and Human Resources personnel of the company, making sure of smooth flow of systems, coordinations, administration, and employee management.

Jess Kenio

Head of Human Resources & PH Operations,
Co-Founder

Arvy is a seasoned software engineer with 12+ years of experience. He started in US Fintech startups, then honed his skills at Palawan Pawnshop Group in the Philippines, specializing in system integrations, software development, and architecture. Co-founding IT-ERA Technology Solutions, Arvy drives the delivery of innovative software solutions and IT consultancy services to a diverse clientele including startups, NGOs, private companies, and government agencies. His leadership ensures the company's mission to provide cutting-edge solutions tailored to client needs.

Arvy Mayor

Head of Information Technology & Infrastructure, Co-founder

Diane completed her degree in Physics with a minor in Finance and co-founded FarmYields. She is rapidly honing her financial and market analysis skills as the company’s financial analyst and is enjoying the learning process as part of the team. Her interest in impact investment started when she did a cost-benefit analysis of household energy consumption in the Philippines for her undergraduate thesis. As the Director of Finance, she oversees and reports the financial activities of the company such as budget, revenue, cost analysis and improvement of financial systems.

Diane Avellanosa

Head of Finance &
Co-founder

Carlo has been an agripreneur for 13 years and has extensive experience and knowledge in organic farming and farm business management. He has trained farmers across Luzon and Palawan and has developed farms and edible gardens, making them productive and profitable. He is also known as "Carlo the Farmer" in his Youtube channel where he teaches all about growing food. He co-founded FarmYields as it is his personal mission to fix the agri-sector of the Philippines, make every province of the country self-sufficient on food, and redesign the food system by connecting farmers directly to buyers.

Carlomagno Aguilar

FarmYields Ambassador, Luzon